Last updated: April 2025
1. What Are Cookies?
Cookies are small text files that are stored on your computer or mobile device when you visit our website. They help us provide you with a better experience by remembering your preferences, understanding how you use our site, and showing you relevant content.
Cookies may be set by us (first-party cookies) or by third parties we partner with (third-party cookies).
2. How We Use Cookies
MythToy uses cookies for several purposes:
Required for basic website functionality:
- User authentication and login sessions
- Shopping cart and checkout process
- Age verification
- Security and fraud prevention
Help us understand how visitors interact:
- Page visits and navigation paths
- Time spent on site
- Error tracking and performance
- Website improvement insights
Remember your settings and choices:
- Language and currency preferences
- Recently viewed products
- Wishlist items
- Customized content display
Deliver relevant advertising:
- Personalized product recommendations
- Retargeting campaigns
- Social media integration
- Advertising performance tracking
3. Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|
| Session Cookies | Maintain your login session and shopping cart | Until browser closes |
| Authentication Cookies | Remember your login status | 30 days |
| Preference Cookies | Store your language and currency settings | 1 year |
| Analytics Cookies | Track website usage and performance | 2 years |
| Marketing Cookies | Personalize advertising content | 90 days |
4. Third-Party Cookies
We work with trusted third parties that may set cookies on our website:
- Google Analytics: Website traffic analysis and user behavior
- Payment Processors: Secure payment processing (PayPal, Stripe)
- Social Media Platforms: Social sharing and advertising (Facebook, Instagram)
- Advertising Networks: Personalized ad delivery and measurement
- Customer Support: Live chat and helpdesk services
These third parties have their own privacy policies and cookie practices.
5. Managing Your Cookie Preferences
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner where you can:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
- Learn more about our cookie usage
Browser Controls
You can manage cookies through your browser settings:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Edge: Settings → Privacy, search, and services → Cookies
Opt-Out Tools
For advertising and analytics cookies:
- Google Analytics Opt-Out Browser Add-on
- Digital Advertising Alliance (DAA) opt-out page
- Network Advertising Initiative (NAI) opt-out page
- Your Online Choices (for EU users)
6. What Happens If You Disable Cookies?
If you choose to disable cookies, some features of our website may not function properly:
- You may need to re-enter your login information frequently
- Shopping cart items may not be saved between sessions
- Personalized content and recommendations may not work
- Some website features may be unavailable
- Age verification may be required on each visit
Essential cookies required for security and basic functionality cannot be disabled.
7. Legal Compliance
Our use of cookies complies with:
- GDPR (General Data Protection Regulation): For users in the European Union
- ePrivacy Directive: Requires consent for non-essential cookies
- CCPA (California Consumer Privacy Act): For California residents
- Other applicable national laws: Based on user location
8. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our services. The "Last updated" date at the top of this page indicates when the policy was last revised.
We encourage you to review this policy periodically to stay informed about our use of cookies.
9. Contact Information
If you have any questions about our use of cookies, please contact us:
- Email: privacy@mythtoy.com
- Data Protection Officer: dpo@mythtoy.com
- Address: [Your Business Address]
By continuing to use our website after being informed about our use of cookies, you consent to our cookie practices as described in this policy, unless you have disabled cookies through your browser settings or our cookie consent tool.